PPC adverts appear at the top of the search results. On mobile web and apps they will also show part way down the page. These will be labelled as an 'ad'.
PPC is not available in finance or a new car search.
Why can't I see my stock in PPC positions?
You won't always see your vehicles appear in the PPC (Pay Per Click) positions, but don’t worry. Any vehicle in an active PPC campaign can appear in our PPC positions.
The PPC position will look at all suitable vehicles and show the vehicle that best fits the search. To reduce unnecessary duplication across pages, we shuffle the adverts.
We want to show your vehicles to as many interested consumers as possible.